5 Ways To Save Work Blogging
by Lynette Chandler
1.Create a Team Blog. Gather up people who’s business or blog topic matches your own and set it up so that everyone has accessto post. You can have anywhere from 2-5 people (or more!) on your team blog. By blogging as a team you will gain more visitor and traffic because: You are combining the traffic of multiple contributors and you will have more content for the search engines to pick up
2.Hire a team of bloggers. Newspapers have contributors, blogs can too. If you’ve ever used writers to do articles and content for you , they can do the same type of thing with a blog. Many of the most successful blogs are already doing this. The combination of group promotion effort, regular updates and pinging can help bring
in traffic quickly. One thing to note here is blogs are a somewhat social tool. Some very popular niche blogs are not all that visible in the search engines, yet they get a lot of traffic because people recommend them and they become a sort of buzz hub. Search engines do not always pick up on this but they do eventually. This is why group blogging can be very powerful because you’re leveraging the power of not one (your) influence group but several people’s influence group. If you do pay your bloggers, you can always offset this cost by displaying Adsense ads. Many popular
blogs earn a good amount in Adsense, that they make a nice profit even after paying their bloggers team. After a while it becomes a passive income stream.
3.Recycle Content. By taking previously published articles, interviews or even audio and breaking it up into blog sized pieces you can recycle old content and make it new again! You can break up long pieces into a bunch of segments and have a series going for, say, a week or so. Then you won’t have to worry about coming up with new content for a week!
4.Include audio. For some of us, it’s much easier to speak than to write. So, mix up your blog. Carry a small portable MP3 recorder or blog by phone. What a way for moms who are running around all day , busing the kids where they need to go , doing errands , and whatever else needs to be done. Maybe you’re stuck in traffic, or waiting for the kids to get out piano class or school. An idea or thought strikes and you think “Oh I need to share that on my blog” so, pick up your phone (assuming you have a cell phone – and many of us do), dial a number, say what’s on your mind, save it and you’re done. Your blog is published. If you’re using Blogger, you can do this for free through AudioBlog. It involves calling a long distance number, but most cell phone plans don’t charge extra for long distance anyway so you’re not incurring any extra cost.
If you’re using another blog publishing tool like WordPress, Movable Type or TypePad, then you’ll need a service like AudioBlogger.com. This one is a paid service but it’s only $4.95 a month and it gives you more options like a nice flash player, statistics and even video that make it worth while.
5.Automate Your Blog. Want to save time? A great thing about using WordPress as a publishing tool is having the ability to forward blog entries to a later date. When you’ve got more than one post that you’d like to make this makes it much easier. You just set a time and date for your entry to be posted and that’s it, your post will appear on schedule.
Let’s face it. There will be times we have a ton to say and times we have little or nothing to share. Instead of having multiple entries one day and nothing over the next few days, by using forward entry you can blog everyday of the week. Or rather you blog once and the blog publishing tool does the job automatically the rest of
the week. You can even forward blog for weeks and months ahead of time.
Note: Blogger users unfortunately cannot do this because Blogger publishes all entries regardless what you date it immediately.
Affectionately nicknamed Tech Diva by her peers, Lynette Chandler regularly dispenses blogging and RSS help to countless business owners. Visit www.BloggingStarterPack.com to learn more about blogging and get a copy of her video free.
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