How Blogging Can Help You Market Your Business

by Mercedes Aspland If you have an online business you will be looking at ever increasing ways to market it online. The aim of this article is to give you some advice on how to use blogs to your advantage. There are two ways in which you can use blogs, the first is to set [...]

Smart Women Create the Right Web

by Joy Chudacoff Earlier this week, I was taking an early morning walk with a good friend and smart woman and we ran into a few spider webs (literally!). It’s the time of year when spiders are spinning and carefully crafting their webs together in a way that will serve and protect them. This got [...]

Local SEO Tips – Don’t Ignore the Gems in Your own Backyard

by Alice Seba If you sell a service or product online you may not want to ignore the potential customers right in your own backyard. There are a number of potential local businesses who may be interested in what you have to offer, and as more and more people are using the internet for local [...]

Are You Charging Enough?

by Carrie Wilkerson Women are often hesitant to assign a fair value to what they sell or do. Pricing is a very important part of a business, especially when you are dealing with goods and services. Running an at-home business requires prudence with pricing for the simple fact you probably do most of your sales [...]

Starting a Small Business – Twelve Questions to Consider

by John Huegel Here are twelve questions that you should consider when starting a new business. 1. What is your product or service idea? Are you making a product or delivering a service?  What is the need in the market that you will serve?  This is the “what”.  If you can define the specific product [...]

Steps to Writing Effective Press Releases

by Diana Ennen Want to get the most media attention and spotlight for your business? Then the first place to start is with a great press release. Now I can almost see half of you leaving now, dreading the thought of having to write one of these. But wait. I’m going to show you easy [...]

Deep Links Make Your Web Site More User Friendly

by Rafferty A. Pendery Deep linking is the creation of a link that points to one of the interior pages of your web site rather than pointing to the home page. An article submission strategy that utilizes deep linking can increase the ranking of all the pages of your web site. Here’s an example of [...]

Entrepreneurship is Like Parenting: Nurture Your Business in Good Times and Bad

by Debra Gould Your business was conceived the moment you had the idea that would free you from the daily grind of working for someone else. You worked hard to bring that business into the world; drafting a plan, coming up with a name, finding a designer to create your logo, a developer to get [...]

11 Ideas for Service Businesses

11 Ideas for Service Businesses by Carrie Wilkerson Women don’t realize that the same tactics they use for personal relationships are the very same skills they need for business networking, which is far more than making a few phone calls or handing out business cards. Networking, plain and simple, is about building relationships and that’s [...]

A Business Plan- Is It Necessary?

A Business Plan – Is it necessary? by Carrie Wilkerson The plain truth is, business owners of any size that take the time to outline what they will offer, what they’ll need to start and what their goals are more likely to succeed. What exactly is a business plan? It really isn’t a mystery; it [...]

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